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Tetra Pak, the world leader in food processing and packaging
solutions, has announced that many of its Irish customers
will now be able to use the Forest Stewardship Council (FSC)
label across the nation’s favourite brands.
The majority of Tetra
Pak cartons in Ireland and the UK can now use paperboard
sourced from FSC
certified forests and other controlled sources, demonstrating
the company’s ongoing commitment to responsible forest management.
This development is a first in Europe - where a major liquid
food and drink packaging manufacturer is able to launch such
a wide-scale roll out. It means iconic household milk, juice
and liquid food brands will be able to sport the FSC logo
across many - if not all - of their packs within the next
12 months. Brands such as Avonmore, Premier, Snowcream, Kulana,
Jaffa Gold, Arrabawn, Lee Strand and retail own label products
packed in Tetra Pak cartons will be included.
The move comes as part of the company’s ongoing drive to
attain certified traceability from forest to consumer according
to the highest available standard - FSC - and builds upon
their successful UK launch of a FSC-certified Tetra Recart™
range for Sainsbury’s chopped tomatoes in late 2007. This
led to the subsequent move of the Sainsbury’s SO Organic pulses
range into Tetra Recart™ also. Earlier this year also saw
Innocent launching FSC across all its kids’ smoothie packs
in Tetra Wedge Aseptic™.
This development will see supply increase from 200 million
FSC-certified packs available globally in 2008, to over 1.5
billion packs in Ireland and the UK alone. All the European
mills supplying Tetra Pak’s paperboard have FSC Chain of Custody
certification in place, demonstrating traceability and acceptability
of the board used.
Said Nils Björkman, Tetra Pak Executive Vice President Commercial
Operations - “We have an ongoing commitment to the highest
standards of forest management and are thrilled to be able
to achieve the highest standard of certification for the majority
of our UK and Irish cartons.
"We know a sustainable approach to business is of critical
value to retailers, brands and consumers and FSC certification
demonstrates our commitment to manufacturing to the highest
level of environmental performance.”
Julia Young, WWF-UK added - "We applaud Tetra Pak's comprehensive
commitment to move their cartons to FSC sourced materials.
This is a positive step to make sure that every-day consumption
is reducing its impact on the forests of the world and supporting
a more sustainable pattern to the way we lead our lives. I
hope this initiative continues to grow as Tetra Pak innovate
in the market."
Robert Jordan, Marketing Manager for Glanbia Consumer Foods,
said - "Excellent environmental performance is very important
to Glanbia and we are committed to working with our suppliers
to help protect the planet's natural resources. We are delighted
to have been able to introduce the first FSC-certified Tetra
Pak cartons to Ireland."
Made from a largely renewable natural resource - wood - the
move further enhances the environmental credentials of the
pack. Tetra Pak is a member of the WWF
Climate Savers Programme and is on track to achieve
its global commitment to reduce carbon emissions by 10% by
2010 while continuing to grow.
Tetra Pak is also committed to increasing the recycling of
its cartons, which can be used as raw material for other products.
In 2008, 25.6 billion cartons were recycled worldwide - up
64% since 2002. Over the next year, 75% of the cartons made
by Tetra Pak for Ireland and the UK will become FSC-certified.
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