rx3 Sustainable Innovation Forum

 

rx3 - 'rethink, recycle, remake' - formerly known as the Market Development Programme - is hosting the Sustainable Innovation Forum in order to demonstrate opportunities working with waste resources on the 27th April 2010 in the Royal Hospital Kilmainham, Dublin.

The Forum, chaired by Dr John Bowman, will -

  • present new thinking around sustainability and design
  • highlight commercial opportunities working with waste - and
  • showcase recycled products and ideas that unite social, economic and environmental values.

The event will showcase some of the best of what is being achieved in sustainable innovation - both indigenously and abroad.

KeyNote is Tom Szaky (28), Founder and CEO of TerraCycle, which upcycles waste into consumer products for companies like Walmart and Kraft. The company has invented whole new supply chains in re-routing a channel that normally goes to landfill and has challenged the existing economics of throwing out something because it is cheaper, rather than reusing it or recycling it.

Initially launching with a plant fertiliser (made from 'worm poop'), TerraCycle has gone on to launch more than 100 products made from waste materials - launching a product nationally every week over 2009!

TerraCycle is one of the fastest growing US companies and Szaky has been named the No. 1 CEO in America's under 30.

The rx3 Sustainable Innovation Forum will host the 6 short-listed candidates' presentations for waste resource ideas from the 60 Green Minutes competition - announced earlier this year - to a panel of Green Dragons, with a grand prize of €10,000 for the winning idea.

An Ask the Experts session on Green Procurement is also included in the day's events - where attendees are invited to send questions to the rx3 team, which will be answered by an expert panel at the Forum.

There will also be financial and marketing experts presenting on ways to work in challenging times. The range of interesting speakers and panelists include Kevin O'Connor, Founder and CEO Bioplastech and Rita Shah, Shabra Plastics, Winner of the Permanent TSB Ethnic Entrepreneur of the year awards.

Exhibits at the event will include the short-listed student commercial design work from the Trash to Cash Competition and the work of the Resource Rediscovery Centre.

rx3 was established by the Department of the Environment, Heritage and Local Government with a view to developing recycling markets in Ireland and to reduce the nation's dependence on markets abroad.

For more details on this exciting event, to learn more about rx3 - or to register to attend - Click Here