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The Marine Stewardship Council (MSC) comes out on top in
a new report commissioned by WWF that reveals poor performance
among other assessed seafood ecolabelling schemes and calls
for improvements across the board to strengthen their effectiveness.
Accenture's non-profit practice - Accenture Development Partnerships
(ADP)
- compared and ranked seven fishery certification schemes
that use ecolabels on seafood products against a set of WWF
criteria that focus on the schemes' effectiveness in addressing
the health of fisheries and oceans.
The MSC
is ranked the highest in the ADP report - Assessment of
On-Pack, Wild-Capture Seafood Sustainability Certification
Programmes and Seafood Ecolabels - with a score of just
over 95 per cent compliance to the assessment's criteria requirements.
"The findings of this assessment reveal serious inadequacies
in a number of ecolabels and cast doubt on their overall contribution
to effective fisheries management and sustainability," said
Miguel Jorge, Director of WWF International's Marine Programme.
"While the assessment shows the MSC comes out best in class
using the most rigorous programme out there, it is not perfect.
Improvements are needed across the board to ensure all seafood
ecolabels deliver on their promise."
Download the Full Report - Click
Here
Download Executive Summary - Click
Here
Source - rx3
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