Mayor Boris launches anti-idling campaign to tackle smog threat

 

The mayor of London has launched a major new anti-idling campaign designed to tackle air pollution, urging drivers to switch off their engines when stationary for more than a minute.

Mayor Boris Johnson kicked off the long-awaited campaign as part of the UK government's accelerated efforts to ensure the capital meets legal PM10 pollution limits.

Transport for London (TfL) is funding radio and poster adverts, encouraging drivers of cars, buses, coaches, taxis and delivery vans to switch off their engines when they are parked, or when picking up and dropping off people or goods.

There will be a particular focus on London's fleet of black cabs, which account for about a quarter of PM10 emissions in central London, up to 15 per cent of which is caused by idling.

The measures form part of an accelerated programme funded by a £5m Department for Transport Clean Air Fund, which is intended to help the UK meet legal limits for PM10 pollution.

London already meets EU PM10 limits in most areas, but there are some local hotspots that exceed limits and could result in the city facing multimillion-pound EU fines.

TfL said that if all vehicles in the capital complied, the anti-idling campaign could reduce annual PM10 emissions by the equivalent of a medium-size diesel car travelling 2.5 million kilometres.

"Turning off engines when stationary for more than a minute creates a host of positive benefits by reducing pollution and using less petrol to save people money," said Johnson while launching the campaign. "This small individual step can collectively make a massive difference and help improve our great city."

TfL said it also wants to dispel the myth that continually switching a vehicle's engine on and off would wear it out and use more fuel.

"Ignitions in modern cars have eliminated this problem and research shows that turning off an engine and restarting it after a minute uses less fuel and causes less pollution," it said. "Switching the engine on and off does not cause any damage to the vehicle."

A spokesman for TfL told BusinessGreen that analysis of PM10 and idling levels would be taken before and after the campaign to measure its success.

Simon Birkett, founder of the campaign for Clean Air in London, gave a cautious welcome to the news, warning it needed to deliver results rather than merely help the mayor win votes in the upcoming election.

"The campaign looks well thought-through, but let's not forget it was promised in the mayor's Air Quality Strategy in late 2010 and it is only being launched now - a few weeks before the mayoral election campaign," he said.

"How much pollution will it reduce and when will we see results? What London most needs in the Olympic year is the sort of leadership on air pollution that we saw after the Great Smog of 1952, when London led the world. Let's hope we get it from all the mayoral candidates."